• Charlie Russell

How to Be Popular (Part 5 of 5)

Here is my final tip for becoming popular:


We are drawn to success.

You might be thinking to yourself “But I’m not successful…” or “But I’m not rich…” or even “But I’m not popular…” (you came to the right place!) and probably, “How does this help me?”

But the truth is, you don’t really have to be successful, you just have to appear to be successful.

You can do this by:

• Using testimonies.

• Dressing like a successful person.

• Acting confident.

• Highlighting your strengths.

But most importantly, you must

• Show and convince people they will be successful with you.

Your brand should be a symbol of success, victory, and luxury.

A fortune 500 example of appearing successful would be the Ford Motor Company. Remember the movie, Ford v. Ferrari? Ford recognized that it wasn't enough to just make cars. They needed to make cars that were a symbol of victory. They race the Le Mans to beat Ferrari and establish themselves as the greatest car manufacturers in the world. Ford became a symbol of success as a result.

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